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Print ads:
medical and non-profit
Over the last 10+ years, I’ve had substantial experience with both health care clients and non-profit accounts. Each present their own specific sensibilities and challenges. The Bayonet Point Regional Medical Center ad championed their recent inclusion in U.S. News 100 Best Hospitals
report. Trade ads for Zeiss Humphrey, Surgical Specialties, and Sunrise Technologies all used straight-forward design and a concept with a slight twist. This Easter spec ad for Hyde Park United Methodist owes it’s concept to The Animal’s rock anthem. Ads for United Cerebral
Palsy / AdvanceAbility Solutions and Porter-Leath Children’s Center were both part of overall rebranding campaigns. Although it’s 10 years old and never ran, this pro-bono spec ad for the Alzheimer’s Association is one of my favorites.
